Peel Away Ads and Video comments

February 13, 2008 at 12:43 pm · Filed under make money · 10 comments so far

Every now and then, we witness changes in blogging community. Here’s a quick review of two novelties I found reading blogs.

Peel away ads

John Chow wrote a post about these ads and even put one on his blog. Peel away ads sit in your top right or left corner of the blog. They’re visible by small image called “teaser” which is 100×100 pixels in size. When you move mouse cursor over it, ad expands like a page in a book to 500×500 pixels.

The Peel Away Ads script was created by Richard Osterude and Harris Fellman. You’ll have to buy the script ($127) in order to put it on your blog. I don’t know why you must pay for an ad script. There are many different ads on the market and I don’t know why should I pay for it. Just because they’re new? I think it won’t be long until someone offers Peel Away Ads for free.

I’ve seen this effect long time ago and I liked it a lot. I guess blogging community needed some time to figure it out it can be used for ads.

Video comments

Video comments is a plugin created by Colin Devroe from Viddler.com. With Video comments readers can easily record and post a video comment on your blog. It’s a pretty nice idea and I hope it’ll succeed. I saw these Video comments on Matt Brett’s blog.

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10 responses to Peel Away Ads and Video comments

Christian Miklavcic

November 30, 1999 at 12:00 am

Actually at this moment script costs only 37$. And if you take in consideration that ads are not intrusive and that people are getting great results from them i think it’s a no brainer.

We all developed an text-ad blindness so anything new in worth considering.

The only problem is that advertisers have to get their ads developed for Peel Away ads. If i remember correctly that costs you a 75$ so it’s only for long-term campaigns.

himi

November 30, 1999 at 12:00 am

Great article! And I couldn’t agree more whit Christian saying people have developed text ad blindness.

Novak, if not a secret, how are you satisfied with your ads by google ads? I mean is the “blindeness” noticable? Can you compare data-earnings for the time when you first placed those ads and now?

Marko Novak

November 30, 1999 at 12:00 am

Yes, Google ads blindness is noticeable on Novak’s blog too. At least if you compare CTR now and when I began to blog. It’s about 5-times lower. That’s way I’m constantly changing ads position and types. I still think private ads are the best though.

himi

November 30, 1999 at 12:00 am

And that’s despite the number of visitors have increased, right?

Marko Novak

November 30, 1999 at 12:00 am

Well, my traffic was kind of bumpy all the time. I’ve had one major success in August 2007 and then came my biggest AdSense check. Since then I had another big spike in traffic graph in December I think. My revenue then was much lower than in August. So I guess, yes ad’s blindness is a problem.

Christian Miklavcic

November 30, 1999 at 12:00 am

For a while there has been a lot of webmasters trying to blend ads.

But now I think it would be worth trying the opposite. Ads with double thick borders and “ADS” written above and under the block and some contrasting colors. Lets face it with the quantity of ads being displayed to us daily some of them can be really interesting for end-user.

Maybe publishers should focus more on getting visitors to read ads then to click on them blindly. It would be good for publishers, advertisers and Ad companies over long-term if visitors would click only ads that are interesting for them.

Novak's blog is about web design, making money, blogging tips, interesting pictures